Smart Zone
Brand Kit
Smart Zone Identity

A clean retail identity for networking products, smart devices, and practical tech shopping.

Manrope only Blue tech palette Retail focused Clean and practical
Logo

Primary identity system

The main logo combines the original Smart Zone icon with a clear wordmark. The icon geometry stays unchanged. Color can adapt for dark or light backgrounds.

Primary
SmartZone
Soft background
SmartZone
Dark reverse
SmartZone
Single color reverse
SmartZone
Icon

Icon and favicon

Use the icon for compact placements where the full wordmark is too wide. Keep the mark sharp, centered, and easy to recognize.

Main icon
Light favicon
Blue favicon
Color

Core color palette

The palette is built around a clear blue retail technology look, supported by cyan energy, dark text, and soft interface backgrounds.

#0B6BC5
Smart Blue
Primary
#0CB0D5
Signal Cyan
Secondary
#152132
Deep Ink
Text
#283741
Tech Charcoal
Icon depth
#F5F8FC
Cloud Paper
Background
Typography

Manrope only

Manrope is the full brand typeface. It keeps the store modern, readable, and practical across product cards, navigation, banners, and support content.

Aa

Manrope

Use regular weight for body copy, medium weight for product details, semibold for navigation and labels, and bold only for important headings.

400Regular
500Medium
600SemiBold
700Bold
800ExtraBold
Spacing

Logo clear space

Keep comfortable space around the logo. Avoid placing it too close to edges, product images, buttons, or other brand marks.

SmartZone
Usage

Simple usage rules

These rules keep the identity clean and consistent without adding unnecessary restrictions.

Use the full logo first

Use the full Smart Zone logo on headers, covers, invoices, website sections, and main brand placements.

Use the icon for compact spaces

The icon works for favicon, mobile menu, social profile image, stickers, and small labels.

Do not distort the mark

Do not stretch, rotate, add shadows, change the icon shape, or place the logo on low contrast backgrounds.